Lowen’s skill base is marketing and specifically brand strategy – this year marks 25 years running her own business, Peartree Brand Strategy. Her knowledge and experience in family business brings important benefits when working with family business brands.
A strong family culture enhances the business brand and Lowen also helps her clients to capture this through guided development of a family business Charter.
Her first involvement with FBA in South Australia was in 2001 just before the local Chapter joined the National body. The following year Lowen joined the Executive Committee and has had an uninterrupted involvement in the leadership of FBA in South Australia since. During that time she became a Specialist Accredited Family Business Adviser.